Meghalaya-based Cherrapunji Eastern Craft Gin Wins Prestigious Red Dot Award
Cherrapunji Eastern Craft Gin has been awarded the prestigious Red Dot Award: Product Design 2026, placing the Meghalaya-based brand among a global cohort of products recognised for innovation, functionality and design excellence. Established in 1954, the Red Dot Award is one of the world’s most respected industrial design honours, evaluating thousands of entries each year across more than 50 categories. Previous winners include global brands such as Apple, Sony, Ferrari, Bose and Philips. The recognition is notable as entries in the Product Design category rarely include alcohol brands. Unlike conventional packaging-focused awards, this category evaluates products based on functionality, usability and design integration. According to the organisers, the award highlights two key innovations in the Cherrapunji Eastern Craft Gin bottle. The first is its material composition: the bottle is made from SS304 stainless steel instead of traditional glass, making it lighter, more durable and suitable for extended reuse. PREMIUM STORIES FROM EASTMOJO ‹ Can North Bengal play a decisive role in the West Bengal elections?The emerging trends from multiple opinion polls ahead of the 2026 West Bengal Legislative Assembly...Read → Shrinking canopies, fading calls: Assam’s gibbons are losing everydayGuwahati: Deep inside the forests of southern Assam, the haunting calls of the hoolock gibbon...Read → Tipra Motha Tsunami: Five takeaways from TTAADC pollsAgartala: The 2026 Tripura Tribal Areas Autonomous District Council (TTAADC) elections have delivered a decisive...Read → Assam: Lost for 36 years, rare dragonfly resurfaces in RaimonaGuwahati: Raimona National Park in Assam’s Kokrajhar district is fast emerging as a biodiversity hotspot,...Read → From conflict to collapse: How governance has failed ManipurManipur has been grappling with sustained ethnic conflict between the Meitei and Kuki communities, leading...Read → › 2000+ readers have backed us to keep journalism free. You can too. SUPPORT US (function(){var w=document.querySelector('.emm-carousel-scroll');if(!w)return;var p=document.querySelector('.emm-carousel-prev'),n=document.querySelector('.emm-carousel-next'),s=296;function u(){p.hidden=w.scrollLeft<=0;n.hidden=w.scrollLeft+w.clientWidth>=w.scrollWidth-1}p.addEventListener('click',function(){w.scrollBy({left:-s,behavior:'smooth'})});n.addEventListener('click',function(){w.scrollBy({left:s,behavior:'smooth'})});w.addEventListener('scroll',u);u()})() The second is its functional design, which incorporates a calibrated measuring system within the closure. The built-in mechanism allows for precise 30 ml and 60 ml pours, effectively integrating a jigger into the bottle itself. This design reduces the process of pouring into a single sequence—open, measure and pour—eliminating the need for additional tools. While the bottle’s visual design draws inspiration from the landscape and cultural identity of Northeast India, the jury’s evaluation focused primarily on its functional clarity, efficiency of interaction and the seamless integration of form and use. Also Read: Invasive weed turned into drug-making tool in Nagaland Uni breakthrough Related WhatsApp Facebook X LinkedIn Share
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